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AccorHotels is committed to sustainable development and solidarity through PLANET 21, a comprehensive program that brings together employees, guests, communities and partners to drive sustainable growth. The AccorHotels’ Planet 21 commitment is to provide a positive hospitality experience; one that creates links and positive outcomes for all guests, while striving relentlessly to reduce the impacts associated with hotel operations.
One of the main objectives of PLANET 21 is to plant 10 million trees by 2021, as part of an on-going agro-forestry tree planting program. The Plant For the Planet program is a tangible expression of positive hospitality and engagement to reduce AccorHotels’ environmental footprint. While staying with AccorHotels, guests are invited to reuse their towels and linen and 50% of the savings are reinvested in planting trees. AccorHotels partnered with PUR Projet, a climate-protection non-profit that supports reforestation, agroforestry and forest conservation initiatives, to develop its program.
So far, Plant for the Planet has planted over 6 million trees on farmland, supporting a greener agriculture. Trees bring a multitude of benefits to the planet and farmers themselves, such as protecting biodiversity, combating climate change and diversifying sources of income for farmers.
“AccorHotels launched Plant for the Planet in 2016 in Vermont and expanded to Alberta, Canada in June 2018” said Marjorie Pittet, Director of Sustainable Development North & Central America. “A team of dedicated hotel employees volunteered their time to plant 4,000 trees over two days as part of the launch, and will plant thousands more in the next few years. We are proud to partner with PUR Projet and with Agroforestry & Woodlot Extension Society NGO on this wonderful opportunity.”
This project aims to improve the northern portion of the Red Deer River watershed and mitigate the impacts of agricultural runoff and industrial activities on wildlife, livestock & vegetation and increase of flooding and drought risks.