Launched in September 2016 and designed to meet the expectations   of Millennials and anyone who embraces their attitude to sharing, spontaneity and experience, JO&JOE is the latest Lifestyle addition to AccorHotels’ Economy brand portfolio. This new hospitality concept blends the best of hotel, hostel and private-rental formats. JO&JOE offers a completely revisited and disruptive experience in terms of design, food & beverage, service and customer experience. The brand aims to expand  rapidly  in  international  markets,  with  around 50 destinations planned by 2020. Next on the list are Paris Gentilly in 2018, followed by Rio, Budapest, Krakow, London and Paris Buzenval