Asia & Pacific

Accor and Suning reinforce lasting partnership

Accor and Suning announce that they are reinforcing their strategic partnership with a Signing Ceremony held on Thursday, October 31st, 2019. This significant event between two renowned companies in Greater China will usher in more exciting developments in the near future. 
 
In the past nearly 30 years of development, Suning has been dedicating to leading the trends through enhanced services and customer experiences. Hotel is one of the core businesses for Suning and through which the company demonstrates quality lifestyle for high-end consumers. It successfully integrates the company’s other key products and services from offline platforms to smart retail solutions.
 
Accor is currently the second largest luxury hotel group in the world, the largest lifestyle player, and the global leader in branded residences. In 2019, Accor continued to expand its network across Greater China with a total of up to 84 hotel openings. These properties include a collection of luxury and premium branded hotels such as the highly anticipated launch of Raffles Shenzhen. Sofitel Beijing Central celebrated Accor’s milestone of being its 1,100th hotel to open in Asia Pacific. Four significant Pullman hotels, namely Shanghai Qingpu, Suzhou, Huizhou and Changbaishan, opened in 2019, along with Grand Mercure Qingdao Pingdu. Changbaishan Luneng Resort with two Accor favourites, Swissôtel and MGallery, will open shortly; Fairmont Wuhan is slated to be unveiled in December; while a number of dynamic properties under the premium boutique collection MGallery will be launched soon in Hong Kong, Chengdu, and Mile in Yunnan Province.
 
Jin Ming, President of Suning Real Estate, states, “Suning and Accor have been developing a strong and lasting relationship. Hotel management and franchising are the two major collaboration models currently we have between the two companies. Based on the successful outcomes we shall see more diversity of collaborations in the near future. Suning Real Estate has a focus on development in second and third tier cities in China. There will be new projects to partner with Accor in the near future along with our business strategy. We are confident that the partnership will continue to expand and benefit our mutual business developments.”
 
Gary Rosen, Accor Greater China’s Chairman and Chief Operating Officer, says, “Suning is a visionary company and ideal partner for Accor. With our great foundation of trust and support demonstrated throughout the past 15 years of collaboration, I look forward to deepening our relationship for a robust and lasting strategic partnership. With Accor’s diversified brand portfolio and powerful products, I am confident that the reinforcement of our partnership will bring more synergy through enriched resources from both companies.”
 
Accor and Suning have previously collaborated on six properties in cities including Nanjing, Lianyungang, Rizhao, and achieved outstanding performance and reputation.

ABOUT ACCOR
Accor is a world-leading augmented hospitality group offering unique experiences in 4,900 hotels and residences across 110 countries. The Group has been acquiring hospitality expertise for more than 50 years, resulting in an unrivaled portfolio of brands, from luxury to economy, supported by one of the most attractive loyalty programs in the world.
 
Beyond accommodation, Accor enables new ways to live, work, and play, by blending food and beverage with nightlife, wellbeing, and co-working. It also offers digital solutions that maximize distribution, optimize hotel operations and enhance the customer experience.
 
Accor is deeply committed to sustainable value creation and plays an active role in giving back to planet and community via its Planet 21 – Acting Here program and the Accor Solidarity endowment fund, which gives disadvantaged groups access to employment through professional training.
 
Accor SA is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACRFY) in the United States. For more information visit accor.com. Or become a fan and follow us on Twitter and Facebook.

ABOUT SUNING HOTELS & RESORTS
Suning Hotels & Resorts Management Company is affiliated to Suning Real Estate Group. As an important part of Suning quality service, relying on the rapid development of the Group's national commercial real estate development and construction, the company accelerates its national development and cooperates with many international hotel management groups to develop strategic cooperation including MGM, Accor, Hyatt and IHG Group. The operating hotels are located in Shanghai, Beijing, Nanjing, Wuxi, Xuzhou, Lianyungang, Rizhao, just to name a few. In the future, the company aims to build a hundred starred hotel projects by leveraging Suning's integration capabilities and rich resources in technology, service and multi-industry development.

ABOUT SUNING REAL ESTATE
Suning Real Estate is committed to the intelligent development and operation of urban space, and is the traffic portal and platform for Suning's smart retail offline scene. Suning Real Estate adheres to the brand concept of “smart and pleasing people”, and uses the Internet of Things, the Internet, and big data technology to innovate the real estate value chain. The project covers four major sectors: commercial real estate, industry-urban integration, residential real estate, and logistics real estate, as well as three smart operation areas including shopping centers, star-rated hotels and property services. The company aims to build a “smart retail” ecosystem with complete distribution, diversified businesses, balanced assets and pleasant lifesetyle. In 2019, Suning Real Estate ranked among the Top 100 Chinese Real Estate Enterprises, Top 20 Brand Value, and Top 100 Chinese Commercial Real Estate Enterprises. In its medium to long term pipeline, Suning Real Estate aims to build 50 Suning plazas, 300 Suning.com plazas and 100 starred hotel projects.